Green Guest Program

Less Waste. Less Energy. Lower CO2. Enhanced guest experience.

What is the Green Guest Program?

The Green Guest Program (GGP) is FB Education’s unique sustainability solution for the hospitality sector. Unlike standard certifications, GGP focuses on engaging guests in meaningful actions that reduce energy use, lower CO₂ emissions, and create lasting impact – without compromising the guest experience.

“Sustainability is not a project, it’s a culture.”

Less Energy

Cut energy consumption through practical, science-based measures that deliver real savings for hotels.

Lower CO₂

Track and reduce carbon emissions with measurable results, aligned with international reporting frameworks.

Happy Guests

Empower guests to be part of the solution – making sustainability a natural part of their stay.

How the Green Guest Program Works

GGP transforms sustainability into a guest experience. Through simple actions and measurable results, hotels engage guests and achieve real impact.

Engage Guests

Guests are invited to participate in small, meaningful actions during their stay – without compromising comfort.

Measure Impact

Energy and CO₂ savings are tracked and reported with clear, measurable results aligned to global standards.

Celebrate Results

Hotels showcase achievements through certifications and storytelling, strengthening brand and guest loyalty.

Why the Green Guest Program?

More than a certificate – a culture that unites guests and staff.

Unlike traditional certifications, GGP starts from your hotel’s actual baseline and builds a tailored roadmap. The result: engaged guests, measurable outcomes, and the same outstanding guest experience.

Tailored to Every Hotel

GGP adapts to your current baseline and goals, whether you’re just starting or already advanced. Targets are set to fit your property, team, and guests.

Guests at the Heart

Clear, friendly prompts explain the why and the impact (e.g. laundry, water, energy). Guests track their own contribution in CO₂ during the stay and see hotel-wide savings on displays.

Real Value for Hotels

Sustainability becomes a living guest experience – not paperwork. Loyalty grows, brand equity strengthens, and results are measurable and reportable.

Personal CO₂ Certificate

After checkout, guests can receive a personal CO₂ certificate. Ideal for individuals and of course also valuable for companies’ sustainability reporting.