Green Guest Program
Less energy. Lower CO2. Same outstanding guest experience.
What is the Green Guest Program?
The Green Guest Program (GGP) is FB Education’s unique sustainability solution for the hospitality sector. Unlike standard certifications, GGP focuses on engaging guests in meaningful actions that reduce energy use, lower CO2 emissions, and create lasting impact – without compromising the guest experience.
Less Energy
Cut energy consumption through practical, science-based measures that deliver real savings for hotels.
Lower CO₂
Track and reduce carbon emissions with measurable results, aligned with international reporting frameworks.
Happy Guests
Empower guests to be part of the solution – making sustainability a natural part of their stay.
How the Green Guest Program Works
GGP transforms sustainability into a guest experience. Through simple actions and measurable results, hotels engage guests and achieve real impact.
Engage Guests
Guests are invited to participate in small, meaningful actions during their stay – without compromising comfort.
Measure Impact
Energy and CO₂ savings are tracked and reported with clear, measurable results aligned to global standards.
Celebrate Results
Hotels showcase achievements through certifications and storytelling, strengthening brand and guest loyalty.
Why the Green Guest Program?
Unlike traditional certifications, GGP starts from your hotel’s actual baseline and builds a tailored roadmap. The result: engaged guests, measurable outcomes, and the same outstanding guest experience.
Tailored to Every Hotel
GGP adapts to your current baseline and goals, whether you’re just starting or already advanced. Targets are set to fit your property, team, and guests.
Guests at the Heart
Clear, friendly prompts explain the why and the impact (e.g. laundry, water, energy). Guests track their own contribution in CO₂ during the stay and see hotel-wide savings on displays.
Real Value for Hotels
Sustainability becomes a living guest experience - not paperwork. Loyalty grows, brand equity strengthens, and results are measurable and reportable.
Personal CO₂ Certificate
After checkout, guests can receive a personal CO₂ certificate. Ideal for individuals and of course also valuable for companies’ sustainability reporting.
Benefits for Hotels
The Green Guest Program turns sustainability into a business advantage. Hotels that implement GGP see stronger guest relationships, measurable environmental results, and new opportunities for brand growth.
Stronger Guest Loyalty
By inviting guests to take part in sustainability, hotels build trust, satisfaction, and repeat stays.
Increased Brand Value
Sustainability is no longer just compliance. With GGP, it becomes a story that strengthens your reputation and market position.
Measurable Impact
Energy, water, waste and CO₂ reductions are tracked, visualized, and reported in line with global frameworks.
Value for Reporting
Guest CO₂ certificates and hotel-level data support corporate sustainability reporting and ESG commitments.
Ready to make sustainability a shared guest experience?
Let’s create your tailored Green Guest Program together. Engage guests, reduce CO₂, and strengthen your hotel’s brand – while keeping the same outstanding guest experience.
Contact UsGet in Touch
Interested in the Green Guest Program? Fill in the form below and we’ll get back to you shortly.